GRAPHIC & MEDIA DESIGN SHOWCASE 2024 STUDENTS

Haohan Zhang

Hi, I’m Haohan Zhang, dedicated to the field of graphic and media design. My primary focus lies in editorial design, audiovisual interaction, and data visualisation.

I’m deeply interested in the integration of different media and in exploring the visual dynamics that emerge at the intersection of the physical and digital realms, breaking down the boundaries between the tangible and intangible. I’m keen on embracing novelty and leveraging technologies to unearth new creative pathways. However, I also enjoy reflecting on history, drawing inspiration from it to engage in continuous iteration. All my inspirations stem from life itself; I believe every object and graphic harbours infinite possibilities.
:)

moc.liamg@noa2hz

@zh2_aon

Marks

My initial idea is from what I realised, a fact: different readers, at different times, reading the same book, glean the same information, but harvest different thoughts, all within the same library.

By collecting traces like stamps, labels, and notes, I aim to uncover the rich interaction between librarians, readers, and books themselves. This investigation spans two dimensions: understanding the creators of these marks and unravelling the significance of the books, encompassing historical context, design, and functionality. Delving into critical discourse, I scrutinise stamping in the Digital Age and reflect on broader themes of time, space, and individuality. My goal is to unveil the unique stories within books and decode the cultural significance of library imprints, thus illuminating the evolution of library usage and shaping a narrative environment through visual elements and graphic design. It also takes into account the different characteristics of books in terms of size, paper and printing methods.

Central to this exploration is the recognition of traces in life as symbolic of temporal existence, prompting contemplation of time’s irreversibility and the profound significance of traces.

Archive format.

Label Data Visualisation.

Stamp Collection.

Risograph – overlapping notes.

I used the transparency of tracing paper to create overlapping graphics.

UNKNOWN

In this project, I delve deeply into the intricate interplay between time, space, and memory, drawing inspiration from the relativity of time to propel my exploration forward. My goal is twofold: to translate imaginary, static memories and spaces into tangible, dynamic experiences and to create an immersive narrative environment through unique audiovisual storytelling, fostering a profound emotional connection with the audience.

My creative approach revolves around utilising the staircase as a primary motif, unfolding continuously to generate a captivating visual effect reminiscent of a ‘folding city’. Ultimately, I will present viewers with a mesmerising journey akin to time travel, facilitated by a projector mounted on the ceiling.