The EmoBox is a concept campaign which includes a series of interactive events designed to foster emotional awareness, connection, and expression among participants. Each event takes participants on a journey of self-discovery, encouraging them to explore their emotions and connect with others in a supportive and empowering environment. It aims to communicate the message for the audience that it’s normal to have ebbs and flows in feelings, everyone is the same and you are not alone.
EmoBox features a collection of emotion boxes, each symbolising six primary emotions through colour and abstract shape. These tools serve as conversation starters and aids for self-healing, helping individuals navigate complex emotions. The visual metaphor of a box represents the act of hiding emotions, encouraging people to open up, express themselves and connect with others.