GRAPHIC & MEDIA DESIGN SHOWCASE 2024 STUDENTS

Zhiyang Zhang

Hello, I am Doris, a London-based graphic designer. My practice focuses on traditional graphic design and digital tools, including creative coding with JavaScript and interaction design using 3D modelling and AR technologies. I am passionate about integrating traditional and digital techniques to push the boundaries of visual communication and graphic design.
“Seeing design as ideas and technologies as tools: New ideas create new tools, and new tools create new ideas.”

moc.kooltuo@sirod_gnahzgnayihz

@ZHI_YANGZHANG

Desire to Waste

‘Desire to Waste’ is a branding project for an exhibition and event series at the V&A. The exhibition discusses the relationship between human desire and waste.
This sustainable branding project integrates traditional printing techniques, such as screen printing and photopolymer, with Augmented Reality technology to create an immersive experience on the consequences of human waste. The invitations, made from 100% recyclable seeded paper, encourage audiences to plant them, promoting active participation in creating a greener, more sustainable planet.

Physical invitations made from seeded paper.

*Experience the Augmented Reality on your phone.

A Message to Spring

Spring is such a beautiful yet temporary period of the year. ‘A Message to Spring’ is a digital diary aimed at capturing the lovely moments of spring. The interactive website is built using the dual system of P5.js and the Matter.js engine. Users can create their own spring notes, customise the layout by dragging and dropping text on the canvas, and share their lovely spring messages with loved ones.
The website embeds the current date, weather, and humidity of the location and visualises this data with colours and shapes. The higher the temperature, the greener the text and images become. When made into physical diaries, audiences can observe the temperature changes of the month from the gradient colour change on the fore-edge of the book.

Click the link to experience the website:

Seeing Herstory

Among the 2,300 paintings from the 13th to the early 20th century in the National Gallery, only 21 were created by women. Most of the female figures are depicted by male artists, reflecting their perspectives on women. ‘Seeing Herstory’ is an innovative hidden exhibition in the National Gallery, London, using Augmented Reality to provide fresh viewpoints on the portrayal of female nudes. This project aims to transform the traditional perception of nude art by presenting female figures through the lens of women, highlighting their strength and emotion rather than portraying them merely as objects of beauty for display.